Tous Actualités
Suivre
Abonner Maurice Lacroix S.A.

Maurice Lacroix S.A.

Three World Records: Maurice Lacroix Bering Strait Expedition started

Three World Records: Maurice Lacroix Bering Strait Expedition started
  • Informations
  • Download

Zurich (ots)

- Indication: Picture will be sent through EPA and can be 
   downloaded free of charge under: 
   http://www.presseportal.ch/de/pm/100005598/?langid=2 -
A team of adventurers with the motto of "Follow Your Convictions" 
has set out to cross the Bering Strait by kiteboard, setting three 
world records in the process:
1. The first crossing of the Bering Strait by kiteboard.    
   2. The first crossing from America to Asia by kiteboard.    
   3. The first crossing of the International Date Line by kiteboard.
"If these extreme athletes are successful in their expedition, 
they will go down in history and thus prove that you must follow your
own convictions to achieve big things," says Martin Bachmann, Maurice
Lacroix CEO, speaking of this unparalleled adventure.
100 km in wild waters with temperatures as low as 2-3°C - six to 
eight hours of complete dedication - must be travelled by kiteboard. 
Extreme athletic performances of this kind require a preparation 
phase of several months. But the Expedition is more than just a top- 
class sporting event: it is also an exciting journey of discovery 
through the pathless terrain of Alaska and Russia.
The Maurice Lacroix Bering Strait Expedition can be followed live 
on the micro-site www.beringstraitexpedition.com
About Maurice Lacroix
Since the launch of its first watch model in 1975, Maurice Lacroix
has evolved to become a sought-after Manufacture brand. With its own 
workshops producing complex components for mechanical calibres, 
Maurice Lacroix joined the exclusive league of Swiss Watch 
Manufactures at the end of 2006. Thanks to continued innovative 
development both in technical fields and in design, Maurice Lacroix 
has registered several patents and trademarks. Maurice Lacroix is one
of the few independent watchmakers and employs more than 200 people 
worldwide, the majority of whom are based at the international 
head-office in Zurich and the production facilities in Saignelégier 
and Montfaucon in Switzerland.

Contact:

PRfact AG
Alois Inderbitzin
Phone: +41/43/322'01'10
E-Mail: alois@prfact.ch