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SAF signs contract in Poland

Tägerwilen (euro adhoc) -

– Expansion of direct sales activities to Eastern Europe delivers 
first sales success
 – Polish retail company orders automated 
forecasting and ordering systems
 – Another Polish contract expected 
to be signed this year
  ots.CorporateNews transmitted by euro adhoc. The issuer is responsible for
  the content of this announcement.
companies/Signing contract
Tägerwilen/Switzerland, December 17, 2007.
SAF AG, which is listed on the Prime Standard of the Frankfurt Stock 
Exchange (ISIN CH0024848738), and is one of the worldwide leading 
suppliers of automated forecasting and ordering systems for 
retailers, has made a successful start in the promising Eastern 
European market. The software company, which includes large retail 
companies mainly in the USA and Western Europe among its direct 
customers, has just concluded a contract with a Polish drug store 
chain for the implementation of two automated forecasting and 
ordering systems. One system will handle the replenishment of 200 
Polish retail stores; the second system will handle the replenishment
of the central warehouse. Using historical sales data, both systems 
determine the optimum order quantity for each product fully 
automated.
"Our first signed contract in Poland confirms that we are on the 
right track with our sales offensive in Eastern Europe," reported Dr.
Andreas von Beringe, SAF CEO. "SAF would like to further grow its 
business with this customer which is aggressively expanding its store
network in this region. In addition, SAF expects to sign a contract 
with another Polish company this year." Due to increasing wage costs 
and the rapid growth of their store networks, more and more retail 
companies in Eastern Europe are very interested in software systems 
which help them to streamline processes, reduce costs and increase 
profits.
Conversion from Manual to Automated Replenishment
By implementing the innovative SAF systems, the Polish company will 
be able to converse from manual to automated replenishment. One of 
the primary reasons leading to the conclusion of the contract was the
capability of the SAF forecasting systems to precisely forecast 
future demand while considering not only the effects of seasonal 
influences, holidays and other effects, but also the effects of 
several promotions. Starting in January 2008, SAF will begin with the
preparations for the implementation of the SAF SuperStore software 
system to handle the store distribution. Once the above software 
roll-out has been completed, the installation of SAF SuperWarehouse 
to optimize warehouse management is planned.
SAF experts analyzed beforehand the customer´s business processes and
their optimization potential. In this connection, it is very 
important for the customer that the data quality in the leading ERP 
and inventory management system will be parallel brought up. The 
better the quality of the data inputted into the SAF systems, the 
better the results they produce. "With this contract signing, SAF has
laid the foundation for the growth of our direct business in the 
coming year," emphasized von Beringe. "The proceeds from this 
contract will contribute to SAF´s revenues and profits in 2008."
About SAF AG SAF Simulation, Analysis and Forecasting AG specializes 
in the development of automated ordering and forecasting software for
retailers and industrial manufacturers. SAF deploys the demand chain 
management approach, which controls replenishment planning based on 
consumer demand patterns. SAF software assists users to realize 
substantial cost savings and optimizes general logistics conditions 
through its simulation capabilities. As a result, significant 
competitive advantages are achieved along the entire value chain: 
lower inventories, improved product availability, and last, but not 
least, a higher level of customer satisfaction.
SAF AG was established in 1996 by Dr. Andreas von Beringe and Prof. 
Dr. Gerhard Arminger. SAF shares are listed at the official market 
(Prime Standard) at the Frankfurt Stock Exchange (FWB). Today, the 
company employs approx. 90 people. Consolidated sales revenues for 
fiscal year 2006, were approx. 13.6 million EUR with consolidated 
profit of 4.6 million EUR according to IFRS statements. SAF´s 
products are distributed in many European countries as well as in the
United States. The company is headquartered in Tägerwilen, 
Switzerland. SAF also has a subsidiary in the United States: SAF 
Simulation, Analysis and Forecasting U.S.A., Inc., Grapevine, Texas 
and in Slovakia, Bratislava: SAF Simulation, Analysis and Forecasting
Slovakia s.r.o. with the focus on Nearshore-Development.
Forward Looking Statements and Estimates This information contains 
forward looking statements based on assumptions and estimates of 
SAF's Management Board. Although we assume the expectations in these 
forward looking statements are realistic, we cannot guarantee they 
will prove to be correct. The assumptions may harbor risks and 
uncertainties that may cause the actual figures to differ 
considerably from the forward looking statements. Factors that may 
cause such discrepancies include, among other things, risks that are 
mentioned in the annual report 2006. SAF does not plan to update the 
forward looking statements, nor does it assume the obligation to do 
so.
end of announcement                               euro adhoc

Further inquiry note:

Astrid Strömer
+41 (0)71 666 79 48
astrid.stroemer@saf-ag.com

Branche: Software
ISIN: CH0024848738
WKN: A0JD78
Index: Prime All Share, Technologie All Share
Börsen: Börse Frankfurt / regulated dealing/prime standard
Börse Berlin / free trade
Börse Stuttgart / free trade
Börse Düsseldorf / free trade
Börse München / free trade

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