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SWI swissinfo.ch

swissinfo.ch launches iPad application in 9 languages

swissinfo.ch launches iPad application in 9 languages
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Bern (ots)

- Indication: Picture can be downloaded free of charge under:
     http://www.presseportal.ch/de/pm/100001296/?langid=2 -
swissinfo.ch is breaking new ground with the launch of a 
multilingual iPad application. This mobile, handy application will 
present a non-clichéd image of Switzerland in German, French, 
Italian, English, Spanish, Portuguese, Japanese, Chinese and Arabic.
You can enjoy swissinfo.ch on the iPad with a "touch and feel" 
experience. The presentation and design are unique; they were 
developed specifically with the iPad in mind and differ greatly from 
the internet platform. Navigation is carried out intuitively by 
touchscreen. It is easy for the user, even on the move, to scroll or 
tap on selected news and information about Switzerland. The articles 
can also be read offline - in the plane, train or bus.
"With this application developed in-house, swissinfo.ch is at the 
cutting edge of technology. The multilingual app is a first and we 
can be proud of it," comments Pascal Dreer, head of Information 
Technology at swissinfo.ch.
Apart from daily information, the app offers a look at the past 
week's main Swiss events in a clearly-laid out way. The articles are 
accompanied by photo galleries, videos, podcasts and audio slideshows
- all in outstanding quality.
Link: www.swissinfo.ch/ipad
Youtube: http://bit.ly/swissipad
swissinfo.ch is a unit of the Swiss Broadcasting Corporation. Its 
mandate is to inform the Swiss abroad about events in their home 
country and to increase awareness of Switzerland around the world. To
achieve this, swissinfo.ch runs a news and information platform in 
nine languages. www.swissinfo.ch

Contact:

Federico Bragagnini
Editor in chief for English
E-Mail: federico.bragagnini@swissinfo.ch
Tel.: +41/31/350'95'29

Pascal Dreer
Head of Information Technology
E-Mail: Pascal.dreer@swissinfo.ch
Tel.: +41/31/350'95'94
Fax: +41/31/350'96'33

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