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EANS-News: asknet AG
asknet Helps US Businesses Expand Global Reach with Enhanced eCommerce Platform

Karlsruhe (euro adhoc) -

Provider of localized e-shops reduces market barriers to entry with 
extensive multi-lingual marketing, sales, customer service, 
fulfillment and reporting solution
  Corporate news transmitted by euro adhoc. The issuer/originator is solely
  responsible for the content of this announcement.
Company Information
Subtitle: Provider of localized e-shops reduces market barriers to 
entry with extensive multi-lingual marketing, sales, customer 
service, fulfillment and reporting solution
San Francisco, Calif. - July 21, 2010 -
asknet, a leading provider of global eCommerce solutions that 
increase sales and expand markets for software and digital media 
companies, announced today the availability of its enhanced global 
online sales platform and one of the industry´s most extensive 
eCommerce performance benchmark ranking - asknet Digital Index (ADI) 
- that tracks crucial KPIs like sales per visitor and conversion 
rates. As a company with European roots, asknet possesses the 
expertise to ease market entrance for US companies looking to expand 
their international reach while maintaining localized services for 
Europe, Asia and emerging markets, including regions with 
right-to-left written languages. asknet´s enhanced global eCommerce 
platform enables businesses to access markets and grow online sales 
in emerging countries including Brazil, Russia, India and China 
(BRIC), which by some accounts could be the largest economies in the 
world within the next few years.  The BRIC countries make up almost 
half of the world´s current population, making them particularly 
attractive high-growth markets for US businesses.
"To compete, businesses must be able to open new sales channels in 
the eCommerce market. asknet makes that possible by removing barriers
to entry, such as fluency in the customers´ language, currency, 
payment methods and compliance," said Mark Begin, president of asknet
America. "asknet offers localized e-shops throughout the world 
enabling software and digital media companies to increase 
international market share without making huge investments in 
building new infrastructure, gaining expertise for each new geography
and developing location-specific features for an e-shop."
Currently offering 31 shop languages, 38 billing currencies, 33 
payment options and 12 customer service languages, asknet continues 
to travel across the global eCommerce frontier. To help customers 
extend their global reach, asknet most recently added a fully 
localized cart for Russia and China.  asknet now features localized 
customer service, translation, and billing currency in Russian rubles
and WebMoney, the most common secure payment system in Russia, as 
well as Alipay, the number one payment method in China.  Russian and 
Chinese billing is displayed in the e-shop so there is no exchange 
rate charge.  In addition, registration pages are localized to 
conform to local standards and native speakers offering customer 
service are available in all time zones.
The asknet Digital Index, ADI, measures the online software business 
and has the most comprehensive eCommerce benchmark ranking tools to 
assess and compare individual performance of eCommerce market trends 
within asknet´s client porftolio.  ADI calculates sales, conversion 
rate, sales per visitor and Average Order Value (AOV). The data 
uncovers peaks and declines in real-time as well as seasonal 
variations, effects from promotions and activities, most relevant 
indicators, daily average sales and average conversion rates for 
digital goods.
asknet´s extensive localized e-shop portfolio provides international 
consumers with an easy, satisfying online shopping experience, 
leading to higher conversions, sales and retention rates, and lower 
abandonment issues. Within a 72 hour timeframe, the eCommerce 
platform can scale to manage one domestic e-shop to over 170 secure 
localized e-shops in all major markets. Billing is displayed in the 
e-shop so there are never exchange rate charges.
For US software and digital media companies, the secure and scalable 
global platform offered by asknet transcends international obstacles 
and allows for successful marketing and selling of digital products 
worldwide. The proprietary Vendor Interaction Process (VIP) quickly 
and easily provides solutions tailored to meet each user´s needs and 
the extensive sales and eMarketing capabilities enable flawless 
execution across the full range of eCommerce services, from order 
management and local payment options to worldwide customer service.
For more information on how asknet can accelerate your online digital
media downloads internationally, please visit www.asknet.com.
About asknet asknet is a leading provider of global eCommerce 
solutions that increase sales and expand markets for software and 
digital media companies. asknet solutions enable publishers to expand
their international reach while maintaining localized services to 
customers in the US, Europe, Asia and new emerging markets. The 
asknet Digital Index (ADI), Vendor Interaction Process (VIP), and 
Shop Cockpit provide quick and easy solutions tailored to meet each 
customer´s needs and enable flawless execution across the full range 
of eCommerce services, from order management and local payment 
options to multi-lingual customer service. Founded in 1995, asknet 
today offers localized e-shops in over 170 countries. The company is 
based in Germany and has headquarters in San Francisco and Tokyo.  
For more information about asknet, visit www.asknet.com.
Media Contact:
Borders+Gratehouse
Carolyn Adams
Phone: (415) 963-4174 ext. 4
Email:  carolyn@bordersgratehouse.com
Press Contacts
asknet, Inc.
Bernard Haug
phone: +1 (415) 352-2622
eMail:  bernard.haug@asknet.com
asknet AG
Katja Speck
phone: +49 (0)721.96458-6369
eMail:  katja.speck@asknet.com
end of announcement                               euro adhoc

Further inquiry note:

Kirsten Neininger
Corporate Marketing Manager
Telefon: +49 (0) 176 100 786 33
e-mail: kirsten.neininger@asknet.de

Branche: Electronic Commerce
ISIN: DE0005173306
WKN: 517330
Börsen: Frankfurt / free trade/entry standard
Berlin / free trade
Stuttgart / free trade
Düsseldorf / free trade
München / free trade

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