Disclosure announcement transmitted by euro adhoc. The issuer is responsible
  for the content of this announcement.

05.04.2007

Ad-Hoc Disclosure Regarding Article 15 of the WpHG

Cancellation of own shares reduces share capital

Herzogenaurach, Germany, April 5, 2007 - The Board of Management of 
the Sportlifestyle company PUMA AG Rudolf Dassler Sport has announced
today in approval with the Supervisory Board to execute a 
cancellation of its own shares. The share capital will be reduced by 
3,251,200.00 EUR (representing 1,270,000 shares or approximately 7.4%
of the previous share capital) from 44,118,307.84 EUR to 
40,867,107.84 EUR.

The Board of Management

end of announcement                               euro adhoc 05.04.2007 20:50:55

Further inquiry note:

Ulf Santjer
Tel.: +49 (0)9132 81 2489
E-Mail: ulf.santjer@puma.com

Branche: Consumer Goods
ISIN: DE0006969603
WKN: 696960
Index: MDAX, CDAX, Classic All Share, Midcap Market Index, HDAX,
Prime All Share
Börsen: Frankfurter Wertpapierbörse / official dealing/prime standard
Börse Berlin-Bremen / free trade
Hamburger Wertpapierbörse / free trade
Baden-Württembergische Wertpapierbörse / free trade
Börse Düsseldorf / free trade
Niedersächsische Börse zu Hannover / free trade
Bayerische Börse / official dealing