Turkcell Group Selects P.I. Works' uSON(TM) Solution for Superior Subscriber Experience

Istanbul, San Francisco and Singapore (ots/PRNewswire) - Turkcell, an integrated communication and technology services provider which serves about 66.5 million customers in Turkey and its region, selects to deploy P.I. Works' uSON TM (unified Self-Organizing-Networks) solution. uSONTM automates management and optimization of complex mobile networks 24/7 to improve quality, capacity and coverage.

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The fully automated uSONTM solution will help Turkcell drive following key business outcomes:

- Maximize network performance and deliver superior experience for 
  its subscribers
- Increase operational efficiency through automation, and reduce 
  network operational costs
- Optimize capacity of the existing infrastructure and maximize 
  return on investments 

Turkcell performed a detailed evaluation of uSONTM, including a short term project performed on Turkcell mobile network. They have shown that uSON's superior traffic management functionality has led to significant improvements in network Key Performance Indicators including network accessibility and retainability. It has also improved subscriber experience in already high-performing Turkcell network.

"We are keen on subscriber satisfaction. Based on our successful project results, we believe that the P.I. Works uSONTM solution will enable us to take subscriber experience to the next level and provide superior quality of service." said Gediz Sezgin, Senior VP, Network Technology.

uSONTM will be deployed in the networks of the following Turkcell Group companies: Turkcell in Turkey, lifecell in Ukraine, life:) in Belarus and KKTCell in Northern Cyprus.

M. Basar Akp?nar, CEO of P.I. Works, said; "Turkcell's decision to deploy our uSONTM product has proven once again how our solutions and expertise meet the needs of complex and large scale Tier1 operators such as Turkcell, while helping to manage network capacity and coverage challenges effectively."

About P.I. Works

P.I. Works (Performance Improvement Works), is a leading provider of next-generation Radio Access Networks (RAN) management solutions. P.I. Works' expertise in RAN optimization, which spans over a decade, combined with commercially available product portfolio and managed services enable global Mobile Network Operators (MNOs) to improve their network quality, subscriber experience, and increase their profitability.

P.I. Works has deployed solutions to 38 operators in 27 countries. P.I. Works also plays an important role in driving ETSI 3rd Generation Partnership Project (3GPP) SON (Self Organizing Networks) standards. For more information visit http://www.piworks.net/

Media Contacts

Lara Elbirlik

P.I. Works Director of Marketing

Hande Asik

Turkcell Corporate Communication - International Media




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