Identive Group Inc.

EANS-News: Identive Group Inc.

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Denver, CO - August 11, 2010 (euro adhoc) - RockWest Technology, a business unit of Identive Group, Inc. (NASDAQ: INVE, FSE:INV), today announced the successful implementation of a fully integrated credentialing and identity management system for the City of Colorado Springs, the El Paso County Department of Health and Environment and the El Paso County Sheriff´s Office.  Centralized credentialing and asset tracking provides first responder accountability and critical information for emergency management for this eastern Colorado county of more than 600,000 residents and encompasses approximately 2,158 square miles.

"In times of emergency, being able to identify first responders at the scene and quickly assess and deploy resources is critical to saving lives and protecting property," stated Jesse Ortiz, emergency manager for Colorado Springs.  "The unique synergy RockWest created between our credential management system and our personnel accountability and asset tracking systems has provided us with centralized command tools that enable us to react more rapidly and effectively. RockWest has helped us to develop a model solution that can be adopted by other counties across the country."

The City of Colorado Springs, the El Paso County Department of Health and Environment and the El Paso County Sheriff´s Office are all using the new web-based solution to supply card-based ID systems for over 20 county agencies including fire, police, health, sheriff and emergency management.  Each agency independently manages its own identity vetting and issuance of first responder and employee credentials, and the credentials issued by all agencies are interoperable, via the printed barcode, with the accountability and asset management systems that will be launched in 2011. In the future, during an incident, city and county agencies will be able to scan ID credentials and emergency equipment data into the Emergency Incident Management Command system as part of the county´s overall accountability initiative.  This will allow the tracking of all county personnel and resources throughout an incident in accordance with the standards set by the National Incident Management System (NIMS).

"As one of the largest integrators of photo-Identification, credential issuance and electronic security systems in the southwestern U.S., RockWest has extensive experience implementing emergency management solutions," said George Levy, president of RockWest.  "In addition to implementing the system to credentialize and authenticate personnel, El Paso County Department of Health & Environment will be implementing an asset tracking solution for inventory management of equipment assigned to specific personnel and for managing Strategic National Stockpile materiel, such as medications, for use in case of a pandemic event such as H1N1."

About RockWest Technology RockWest Technology, a business unit of Identive Group, Inc. (NASDAQ: INVE; FSE: INV), is a full-service identification and security provider based in Denver, Colorado with offices in Los Angeles, Phoenix and Albuquerque. RockWest supplies photo-identification, credential issuance and emergency management solutions and electronic security systems to the education, government, casino and healthcare markets and is committed to serving end-users with exceptional customer service, an expansive product line, on-site service and unparalleled industry experience. RockWest is part of a nationwide network of Identification Systems experts who provide a blanket of protection and service across the United States. Identive Group, Inc. is a leading provider of products, services and solutions for the security, identification and RFID industries.  For more information, please visit and

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ots Originaltext: Identive Group Inc.
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Further inquiry note:
Jessica Haggerty
303 477-3338 ext 118

Branche: Computing & Information Technology
ISIN:      US45170X1063
WKN:        A1C0ZG
Index:    Prime All Share, NASDAQ
Börsen:  Frankfurt / regulated dealing/prime standard
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