Henkel KGaA

Henkel initiates measures to increase long-term profitability

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Düsseldorf (euro adhoc) - Düsseldorf, February 27, 2008 Program "Global Excellence" to strengthen competitiveness

Henkel initiates measures to increase long-term profitability

Against the background of changing market conditions, especially with regard  to ever stronger competition and increasing cost pressure, caused among  others  by markedly rising raw material prices, the Management Board  of  Henkel  KGaA  has decided the basics of an efficiency enhancement program.

"With this step, we are responding early and  responsibly  to  the   ever  faster changes in our markets", says Ulrich Lehner, Chairman of the  Management  Board of Henkel KGaA. "This way, we prepare for oncoming developments and  ensure  the future viability of our company from a position of strength. "

@@start.t2@@The program, which will  be  initiated  on  a  worldwide  level,  is  to  define
projects in all  business  sectors,  regions  and  functions  with  the  aim  to
sustainably    strengthen    both      Henkel's      profitability      and      long-term
competitiveness. The initiative, with a volume of about 500  million  euros,  is
designed to generate annual savings of  around  150  million  euros  from  2011.
Based on experience from similar programs carried through  in  the  past,  these@@end@@

measures could result in the reduction of about 3,000 jobs.

"We are fully aware of the particular responsibility entailed   especially  with this part of the considerations", says Lehner. "The program is not  about  mere reduction of costs, but about an investment in processes  and  structures  with future viability to which we are committed due to our corporate responsibility. As in the past, and in accordance with our tradition and values,  the  possible job reduction will be carried out in a socially responsible manner."

Henkel will finalize the details of the program  following  the   development  of single project ideas and the subsequent discussion with both the works  councils and the employees likely to be affected.

For more than 130 years, Henkel has been a leader with brands  and   technologies that make people's lives easier, better and more beautiful. Henkel  operates  in three business areas - Home Care, Personal Care, and  Adhesives  Technologies  - and ranks among the   Fortune  Global  500  companies.  In  fiscal  2007,  Henkel generated sales of 13.074 billion euros and operating profit  of  1,344   million euros. Our 53,000 employees worldwide are dedicated to fulfilling our  corporate claim, "A Brand like a Friend," and   ensuring  that  people  in  more  than  125 countries can trust in brands and technologies from Henkel.

This information contains forward-looking statements  which  are   based  on  the current estimates and assumptions made by the   corporate  management  of  Henkel KGaA. Forward-looking statements are characterized by the use of words  such  as expect, intend, plan, predict, assume, believe, estimate, anticipate, etc.  Such statements are not to be understood  as  in  any  way  guaranteeing  that  those expectations will turn out to be accurate. Future performance  and   the  results actually achieved by Henkel KGaA  and  its  affiliated   companies  depend  on  a number of risks and uncertainties and may therefore differ materially  from  the forward-looking statements. Many of these factors are outside  Henkel's  control and cannot be accurately estimated in  advance,  such  as  the  future  economic environment  and  the  actions  of  competitors  and  others   involved  in    the marketplace. Henkel neither plans nor undertakes to update  any  forward-looking statements.

Henkel KGaA

Head of Corporate Communications Ernst Primosch, Corporate Vice President

Press Contact: Henkel Corporate Communications

Lars Witteck                                  Wulf Klüppelholz
Phone: +49-211-797-2606                 Phone: +49-211-797-1875
Fax: +49-211-798-9208                    Fax: +49-211-798-9208




@@start.t3@@end of announcement                                                 euro adhoc

ots Originaltext: Henkel KGaA
Im Internet recherchierbar: http://www.presseportal.ch

Further inquiry note:
Wulf Klüppelholz
Tel.: +49 (0)211 797-1875
E-Mail: wulf.klueppelholz@henkel.com

Branche: Consumer Goods
ISIN:      DE0006048408
WKN:        604840
Index:    DAX, CDAX, HDAX, Prime All Share
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