Gemalto Enables Egypt's Mobinil to Deploy Unique Value Added Services
3gsm World Congress, Barcelona (ots/PRNewswire)
- Addresses the Thriving Egyptian Mobile Communications Market, With a Growth Potential of 35% in 2007
Gemalto (Euronext NL0000400653 GTO), a world leader in digital security, today announces it is providing Mobinil with a high-capacity platform hosting a bundle of premium value added services. Mobinil, an affiliate of the Orange-Orascom Telecom Holdings joint venture, is the leading mobile operator in Egypt with over 9 million subscribers. The new services include an extended 1,000-entry phonebook, the Gemalto contact list backup solution, as well as group SMS, to cater to the fast-growing Egyptian mobile communications market. According to Informa Telecoms & Media, the number of subscribers in the Egyptian mobile communications market is forecast to grow 35% in 2007(1).
As part of its strategy to deliver premium offerings to its customers, Mobinil is deploying a suite of compelling services that are all new to the Egyptian market. With the Gemalto package, Mobinil subscribers primarily benefit from an enhanced phonebook and, in addition, the backup feature enables them to easily retrieve personal contacts in case their mobile phone is lost or stolen. The bundle also includes a secure and convenient application that stores and manages all secret codes through one master password, making it simpler for subscribers to organize their personal information.
"Mobinil is constantly looking for the newest and most innovative value added services to offer to the Egyptian market," commented Alex Shalaby, CEO and President, Mobinil. "We are proud to work with Gemalto to present this latest bundle of unique and easy-to-use services to our customers."
"Gemalto is committed to supporting Mobinil in their growth strategy by providing them with high-end products and solutions," added Xavier Chanay president CIS, Middle East and Africa at Gemalto. "We believe this variety of secure and personalized services is a key differentiator and will give Mobinil a sustainable competitive edge. >>
(1)Source: Informa Telecoms & Media, November 2006
About Gemalto
Gemalto (Euronext NL 0000400653 GTO) is a leader in digital security with pro forma 2006 annual revenues of EUR1.7 billion, operations in about 100 countries and over 10,000 employees including 1,500 R&D engineers.
In a world where the digital revolution is increasingly transforming our lives, Gemalto's solutions are designed to make personal digital interactions more convenient, secure and enjoyable.
Gemalto provides end-to-end digital security solutions, from the development of software applications through design and production of secure personal devices such as smart cards, SIMs, e-passports, and tokens to the management of deployment services for its customers.
More than a billion people worldwide use the company's products and services for telecommunications, financial services, e-government, identity management, multimedia content, digital rights management, IT security, mass transit and many other applications.
As the use of Gemalto's software and secure devices increases with the number of people interacting in the digital and wireless world, the company is poised to thrive over the coming years.
Gemalto was formed in June 2006 by the combination of Axalto and Gemplus.
For more information please visit www.gemalto.com
About Mobinil
The Mobile GSM900/1800 cellular network in Egypt is operated by The Egyptian Company for Mobile Services (ECMS), an Egyptian public company. Mobinil is the market leader thanks to its dedication to constantly providing the best services, and there are more than 9 million subscribers to Mobinil's service in Egypt today.
Contacts
Gemalto
Emmanuelle Saby
T: + 33-155-01-57-27
M.: +33-(0)6-09-10-76-10
emmanuelle.saby@gemalto.com
Aline Borne
T.: +33-(0)1-55-01-51-05
M.: +33-(0)6-16-29-87-04
aline.borne@gemalto.com
TBWA\Corporate
Maxence Naouri
T.: +33-(0)1-49-09-26-95
M.:+33-(0)6-82-78-00-53
maxence.naouri@tbwa-corporate.comContact:
Contacts Gemalto, Emmanuelle Saby, T: + 33-155-01-57-27, M.:
+33-(0)6-09-10-76-10, emmanuelle.saby@gemalto.com; Aline Borne, T.:
+33-(0)1-55-01-51-05, M.: +33-(0)6-16-29-87-04,
aline.borne@gemalto.com; TBWA\Corporate, Maxence Naouri, T.:
+33-(0)1-49-09-26-95, M.:+33-(0)6-82-78-00-53,
maxence.naouri@tbwa-corporate.com