SAF ordering software for increased efficiency in the supply chain

SAF will exhibit its products for cost-optimized and demand-driven replenishment at the EuroShop Trade Fair in Düsseldorf

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Company Information

Subtitle: SAF will exhibit its products for cost-optimized and demand-driven replenishment at the EuroShop Trade Fair in Düsseldorf

Tägerwilen (euro adhoc) - Tägerwilen, February 25, 2011 SAF AG, which is listed in the Prime Standard of the Frankfurt Stock Exchange (ISIN CH0024848738) will present its innovative forecasting and ordering systems for retailers at the EuroShop Trade Fair in Düsseldorf (February 26 - March 2, 2011). These systems not only stand for optimal replenishment for retailers but also for optimized inventory levels, lower warehousing and ordering costs and higher profits.

SAF systems have convinced several of the world´s leading retail companies such as METRO Group, Douglas Perfumery, Rossmann in Poland, Winn-Dixie and Foodstuffs that count on the demand chain management approach to manage the value-adding chain based on consumer demand behavior. "By converting to fully automated replenishment, our customers benefit not only from reduced out of stocks and lower warehousing costs but also, above all, from higher profitability," commented Udo Meyzis, CEO of SAF AG, in describing the advantages of the SAF automated forecasting and ordering solutions. "This is of key importance to the retail business with its very low profit margins and in which companies are looking for ways to make their processes more efficient and cost-optimized."

SAF´s successes in the direct business during recent years clearly show that the wholesale and retail businesses are key target markets for SAF. However, the contract SAF concluded in 2010 with ROLLER, Germany´s most important furniture discounter, demonstrates that SAF software solutions can be effectively implemented in other fields that go far beyond the classic retail business. As a result, interesting growth potentials are opening up for SAF in new industries that further support SAF's worldwide sales offensive.

Furthermore, SAF has been able to reap the first rewards of the intensified partnership with SAP, its majority shareholder. For example, SAF now supports SAP customers in implementing SAF technology that is an integral component of the SAP F&R solution. Above and beyond that, SAF's own service department offers individual efficiency analyses such as feasibility studies and proof of concepts. In addition, SAF develops customer-specific software adaptations and extensions to help them fully capitalize on the potential of the SAP F&R solution. "In future, both SAF and SAP customers will benefit from the intensified partnership that will enable them to take advantage of the innovative power and IT know-how of both companies," according to Meyzis in explaining the customer benefits of the SAF and SAP cooperation. Current market trends and developments can be considered at an early stage of product development to better support retailers in dealing with the challenges of the future such as multichannel retailing and optimal handling of fresh products.

SAF will show retailers how they can make their ordering process more efficient and improve their competitive position at the same time at the EuroShop Trade Fair in Düsseldorf from February 26 - March 2, 2011 in Hall 6 at Booth D62.

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About SAF AG SAF Simulation, Analysis and Forecasting AG specializes in the development of automated ordering and forecasting software for retailers and industrial manufacturers. SAF deploys the demand chain management approach, which controls replenishment planning based on consumer demand patterns. SAF software assists users to realize substantial cost savings and optimizes general logistics conditions through its simulation capabilities. As a result, significant competitive advantages are achieved along the entire value chain: lower inventories, improved product availability, and last, but not least, a higher level of customer satisfaction.

SAF AG was established in 1996 by Dr. Andreas von Beringe and Prof. Dr. Gerhard Arminger. SAF shares are listed at the official market (Prime Standard) at the Frankfurt Stock Exchange (FWB). Today, the company employs approx. 100 people. Consolidated sales revenues for fiscal year 2009, according to IFRS statements, were EUR 16.6 million with consolidated profit of EUR 0.7 million which were affected by one-time costs of EUR 2.8 million due to the takeover by SAP. SAP currently holds approx. 70 percent of SAF´s shares. SAF´s products are distributed in many European countries as well as in the United States. The company is headquartered in Tägerwilen, Switzerland. SAF also has a subsidiary in the United States: SAF Simulation, Analysis and Forecasting U.S.A., Inc., Irving and in Slovakia, Bratislava: SAF Simulation, Analysis and Forecasting Slovakia s.r.o. with the focus on Nearshore-Development.

Forward Looking Statements and Estimates This information contains forward looking statements based on assumptions and estimates of SAF's Management Board. Although we assume the expectations in these forward looking statements are realistic, we cannot guarantee they will prove to be correct. The assumptions may harbor risks and uncertainties that may cause the actual figures to differ considerably from the forward looking statements. Factors that may cause such discrepancies include, among other things, risks that are mentioned in the annual report 2009. SAF does not plan to update the forward looking statements, nor does it assume the obligation to do so.

end of announcement                               euro adhoc


Mareike Poit
Marketig & Corporate Communications Specialist
Tel.: +41 (0)71 666 7955

Branche: Software
ISIN: CH0024848738
Index: Prime All Share, Technology All Share
Börsen: Frankfurt / regulated dealing/prime standard
Berlin / free trade
Stuttgart / free trade
Düsseldorf / free trade
München / free trade

Weitere Meldungen: SAF AG

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