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Union Bancaire Privée appoints Michel Longhini as Managing Director of its Private Banking division

Union Bancaire Privée appoints Michel Longhini as Managing Director of its Private Banking division
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Geneva (ots)

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Union Bancaire Privée (UBP) announces the appointment of Michel 
Longhini, formerly head of BNP Paribas Wealth Management 
International, as Managing Director of its Private Banking division. 
Mr Longhini, an internationally renowned wealth management 
specialist, will take up his position early September and will also 
have a seat on the Bank's Executive Committee.
"We are delighted that Michel Longhini is joining UBP", said Mr 
Guy de Picciotto, CEO of UBP. "His global vision, management skills 
and vast experience in private banking, especially in the Asian 
markets, will be major benefits to our growth and development 
strategy." By appointing Mr Longhini, UBP is reinforcing not only its
growth and development strategy but also its commitment to its 
private clients. Mr Longhini's close ties with the Asia-Pacific 
region, where he worked for many years, will give us a key advantage 
at a time when the Bank is making the development of its business 
activities in emerging markets a central pillar of its growth 
strategy. Mr Longhini's primary mission will be to open up new 
markets in Asia, the Middle East and Eastern Europe, whilst 
continuing to grow the Bank's overall Private Banking business. As a 
Member of the Executive Committee, he will contribute to adapting UBP
to the new international economic and financial environment.
"UBP is a leader in wealth management. I am excited about joining 
UBP's teams of professionals in order to help develop the Bank's 
private banking activities by capitalising on the company's strong 
entrepreneurial culture", said Michel Longhini. He will be based in 
Geneva and will report directly to Guy de Picciotto.
Michel Longhini has more than twenty years' experience in private 
asset management. In 2008 he became Director General of BNP Paribas' 
international private banking operations in Paris. He had been a 
member of the Wealth Management division's Executive Committee since 
1999, first as Global Head of Financial Services and Products, then 
as the Regional Head of BNP Paribas Private Bank in Asia, based in 
Singapore. He is multilingual and an MBA graduate of the Ecole 
Supérieure de Commerce in Lyons.
Mr Longhini's arrival represents the last major appointment to 
UBP's Executive Committee, following those of Richard Wohanka as CEO 
of Asset Management and Alternative Investments, Eftychia (La) 
Fischer as Head of Treasury & Trading and Ian Cramb as Chief 
Operating Officer.


Jérôme Koechlin
Head of Corporate Communications
Tel.: +41/58/819'26'40

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