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Fast Search & Transfer ASA

HEROLD Improves Austrian Directory Search With FAST AdVisor

Oslo, Norway (ots/PRNewswire)

- FAST AdVisor Boosts HEROLD.at's Search Capabilities, Offering
Austrians a One-Stop-Shop for Directory Listings on People and Local
Businesses
Fast Search & Transfer(TM) (FAST(TM)), the leading developer of
enterprise search and real-time alerting technologies, announced
today that HEROLD Business Data has deployed FAST AdVisor(TM) to
enhance the search capabilities of HEROLD.at's expanded site,
http://www.herold.at. With  36.9 million page impressions per month,
3.6 million visits and  1.1 million unique clients, HEROLD.at is
Austria's favourite and largest  website for accessing telephone
numbers, addresses, products and services.
HEROLD Business Data chose to deploy FAST AdVisor in its re-launch
of HEROLD.at, making the search experience on the site more
appealing, user-friendly and faster. FAST AdVisor gives Herold.at
visitors sub-second response times and delivers an end-to-end user
experience that general search sites simply can't match. Through the
use of FAST AdVisor, users of HEROLD.at can now access highly
relevant, up-to-date directory information on more than 340,000
Austrian businesses (Yellow Pages) and more than 4 million Austrian
telephone numbers. Users can select the right supplier or co-op
partner from 140,000 domestic business-to-business companies in the
newly added "Business2Business" area.
"At HEROLD.at, we offer Austrians a new dimension in searching for
telephone numbers, addresses, products and services," reports Thomas
Friess, HEROLD's managing director. "FAST provides us with a strong,
flexible enterprise platform solution that augments HEROLD.at's
search capabilities and enables us to greatly enhance the user
experience."
Based on the FAST Enterprise Search Platform (FAST ESP(TM)), FAST
AdVisor helps maximize revenue by exploiting search as a key and
dynamic core capability for generating business. It provides
organizations such as HEROLD Business Data with a flexible and
powerful relevancy framework that allows them meet their business
objectives and generate a greater return on investment.
"FAST AdVisor is enabling HEROLD to offer its visitors an easy way
to find relevant information on Austrian products and services. The
flexibility of FAST's search platform will also allow HEROLD.at to
further expand its search capabilities as the number of people using
the service continues to grow," commented John M. Lervik, FAST's
chief executive officer. "HEROLD.at's selection of FAST AdVisor
validates our approach to providing the industry's premier enterprise
search solution for industry-specific, mission-critical
applications."
FAST has transformed enterprise search from a powerful, yet
narrowly perceived function, into an enterprise-wide strategic and
tactical capability of pivotal importance. FAST ESP and FAST's
portfolio of solutions and Search Derivative Applications (SDAs)
supply a complete information retrieval solution ideal for a growing
number of key vertical markets and applications including e-Commerce
and Internet Portals, Financial Services; Government; Life Sciences;
Media and Publishing; and Telecom. For FAST, the search never stops.
About HEROLD Business Data GmbH
The HEROLD Business Data platforms create a joint market for
buyers and sellers; the company publishes the data on all compilable
companies and telephone subscribers. At the heart of the corporate
activity is the publication of Austrian telephone books and the
Yellow Pages. High-quality information and professional tools mean
efficient direct marketing for businesses. HEROLD's handling of data
focuses on quality, security, respect and responsibility. For further
information, please visit www.herold.at.
About FAST
FAST creates the real-time search and filter technology solutions
that are behind the scenes at the world's best known companies with
the most demanding search problems. FAST's flexible and scalable
integrated technology platform elevates the search capabilities of
enterprise customers and connects people to the relevant information
they seek regardless of medium. This drives revenues and reduces
total cost of ownership by effectively leveraging IT infrastructure.
FAST's powerful enterprise search technology solutions are used by
more than 2,000 global customers and partners, including America
Online (AOL), AT&T, Cardinal Health, CareerBuilder.com, Chordiant,
CIGNA, CNET, Dell, Factiva, Fidelity Investments, Findexa,
FirstGov.gov (GSA), IBM, Knight Ridder, LexisNexis, Overture,
Rakuten, Reed Elsevier, Reuters, Sensis, Stellent, Tenet Healthcare,
Thomas Industrial Networks, T-Online, US Army, Virgilio (Telecom
Italia), Vodafone, and Wanadoo.
FAST is headquartered in Norway and is publicly traded under the
ticker symbol 'FAST' on the Oslo Stock Exchange. The FAST Group
operates globally with presence in Europe, the United States, Asia
Pacific, Australia, South America, and the Middle East. For further
information about FAST, please visit www.fastsearch.com.
(c) 2005 Fast Search & Transfer ASA - Fast Search & Transfer,
FAST, FAST ESP, FAST Data Search, FAST Marketrac, FAST AdVisor, FAST
InStream, FAST ImPulse, FAST mSearch, FAST ProPublish and the FAST
four-coloured logo are trademarks of Fast Search & Transfer ASA. All
rights reserved. FAST disclaims any proprietary interest in the marks
and names of others. All other trademarks mentioned in this document
are the property of their respective owners.

Contact:

Peter Gorman, +1-781-304-2495, Peter.Gorman@fastsearch.com

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