21.12.2004 – 10:11
FAST AdVisor to Provide Search Capabilities on Newly Expanded Verizon SuperPages.com
Oslo, Norway (ots/PRNewswire)
- Powerful Enterprise Search Solution Provides SuperPages.com Visitors the Most Relevant Web Information by Geographic Location
Fast Search & Transfer(TM) (FAST(TM)), the leading developer of enterprise search and real-time alerting technologies, today announced that Verizon Information Services has deployed FAST AdVisor(TM) to enhance the search capabilities of Verizon SuperPages.com's expanded site, http://www.superpages.com.
FAST AdVisor gives SuperPages.com visitors the most relevant search results from a wide variety of structured and unstructured content, and delivers an end-to-end shopping experience that general search sites simply can't match. With FAST AdVisor, users now can quickly research products and services online to aid in deciding on a purchase. If a consumer searches for "digital cameras" using SuperPages.com's Web search tab, FAST AdVisor provides general information about various cameras and where to buy them.
"FAST provides us with a strong, flexible search solution," said Eric Chandler, vice president - e-commerce marketing for Verizon SuperPages.com. "FAST's technology augments SuperPages.com's search capabilities and enables us to greatly enhance the user experience."
Based on the FAST Enterprise Search Platform (FAST ESP(TM)), FAST AdVisor helps maximize revenue by exploiting search as a key and dynamic core capability for generating business. It provides organizations such as Verizon Information Services with a flexible and powerful relevancy framework that allows them meet their business objectives.
"FAST's enterprise search technology is enabling Verizon SuperPages.com to offer its visitors an easy way to find relevant information on products and services from the Web without jumping from site to site. The flexibility of FAST's search technology will also allow SuperPages.com to further expand its search capabilities as the number of people using the service continues to grow," commented John M. Lervik, FAST's chief executive officer. "SuperPages.com's selection of FAST AdVisor validates our approach to providing the industry's premier enterprise search solution for the widest variety of applications."
FAST has transformed enterprise search from a powerful, yet narrowly perceived function, into an enterprise-wide strategic and tactical capability of pivotal importance. FAST ESP and FAST's portfolio of solutions and Search Derivative Applications (SDAs) supply a complete information retrieval solution ideal for a growing number of key vertical markets and applications including e-Commerce and Internet Portals, Financial Services; Government; Life Sciences; Media and Publishing; and Telecom. For FAST, the search never stops.
FAST creates the real-time search and filter technology solutions that are behind the scenes at the world's best known companies with the most demanding search problems. FAST's flexible and scalable integrated technology platform elevates the search capabilities of enterprise customers and connects people to the relevant information they seek regardless of medium. This drives revenues and reduces total cost of ownership by effectively leveraging IT infrastructure. FAST's powerful enterprise search technology solutions are used by a wide range of global customers and partners, including AT&T, Cardinal Health, CareerBuilder.com, Chordiant, CIGNA, CNET, Dell, Fidelity Investments, Findexa, FirstGov.gov (GSA), IBM, Knight Ridder, LexisNexis, Overture, Rakuten, Reed Elsevier, Reuters, Sensis, Tenet Healthcare, Thomas Industrial Networks, T-Online, US Army, Virgilio (Telecom Italia), Vodafone, and Wanadoo.
FAST is headquartered in Norway and is publicly traded under the ticker symbol 'FAST' on the Oslo Stock Exchange. The FAST Group operates globally with presence in Europe, the United States, and Japan. Additionally, the FAST Group has business partners and customers in a number of other locations, such as Brazil, Canada and Australia. For further information about FAST, please visit www.fastsearch.com.
(c) 2004 Fast Search & Transfer ASA - Fast Search & Transfer, FAST, FAST ESP, FAST Data Search, FAST MarkeTrac, FAST AdVisor , FAST InStream, FAST ImPulse and the FAST four-colored logo are trademarks of Fast Search & Transfer ASA. All rights reserved. FAST disclaims any proprietary interest in the marks and names of others. All other trademarks mentioned in this document are the property of their respective owners.
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