Relavis Joins IBM's ISV Advantage Initiative to Help Customers in the SMB Market

    New York, NY (ots) - Companies to Offer Open, e-Business On Demand Solutions

    Relavis, the leading provider of CRM solutions for Lotus and WebSphere Portal, has joined IBM's ISV Advantage Initiative, a program designed to provide independent software vendors (ISVs) with technical and marketing support to help meet the specific information technology needs of small and medium business (SMB) companies. Customers are seeking solutions that help them better integrate processes and applications internally and externally and allow them to quickly respond to changing market opportunities on demand.

    Relavis' CRM solutions innovatively leverage IBM's collaborative technologies to increase customer revenue, profitability & customer loyalty. Relavis provides companies comprehensive solutions for sales, marketing and customer service and support. Organizations can raise revenues by allowing users to effectively track and collaborate on sales opportunities, streamline the lead generation and distribution process, document and track support issues and costs, and monitor the overall relationship between service and customers over time.

    Enabling Relavis CRM on IBM Lotus Domino, Lotus Workplace, WebSphere Portal and Linux will help Relavis expand into the SMB market faster and more effectively than is possible with proprietary platforms.

    "We have been partnering with IBM since 1991. Along the way, we've participated in a series of different programs from Premier Partner to Strategic Alliance. IBM has done a great job in providing the features and benefits ISVs derive from these programs to coincide with ever changing market conditions," states Robert DeMaio, CEO and President of Relavis. "However, now with the ISV Advantage Initiative, we can tap directly into IBM's market research and platform and product strengths for the SMB market allowing Relavis to deliver a potent solution that provides exceptional business value to our customers."

    "Medium sized businesses are seeking open and dependable solutions that are cost effective and easy to maintain," said Buell Duncan, general manager, ISV & Developer Relations, IBM. "We are pleased that Relavis has joined ISV Advantage and recognize the value of working together to best meet our joint customer needs in the SMB market."

    The IBM WebSphere family includes products that are designed and priced specifically for small and medium businesses -- easy to install and manage, scalable to grow with a business, rich in functionality, and based on open standards to allow integration with existing software and hardware platforms.

    Relavis will also work closely with IBM to expand its visibility in target vertical industries through various co-marketing and sales activities.

    ISV Advantage is administered by PartnerWorld for Developers, the developer resource for IBM Business Partners. It is a worldwide program designed to help software developers reach broader markets, lower their costs of doing business, and take their products to market faster. For more information, visit, or call 1-800-426-9990 in North America, 1-770-863-2048 outside North America.

    About Relavis

    Relavis is a leading provider of CRM solutions that innovatively leverage IBM's collaborative technologies to increase customer revenue, profitability, and customer loyalty. The Relavis CRM software suite includes fully integrated modules for sales, marketing and customer service automation. These modules can be purchased separately or in combination from Relavis or through 50+ reseller partners worldwide. Relavis is the winner of eleven IBM awards, including this year's Lotus Award for Best in Showcase.

    Over 600 customers worldwide have successfully implemented Relavis solutions and obtained optimum increases in productivity while reducing their total cost of ownership. Our customers include Canon, Degussa, Maytag, Dupont, Engelhard, FMC, International Paper, Michelin, Milwaukee Tool, Praxair, Roto Rooter, Schering, Schneider Electric, Schneider National, Inc., Shaw Industries and Unimin. Relavis CRM is available in multiple languages. For more information, visit the Relavis website at or call 212 995-2900.

    * IBM, the IBM Business Partner emblem, DB2, DB2 Universal Database, PartnerWorld and WebSphere are trademarks or registered trademarks of IBM Corporation in the United States, other countries, or both.

ots Original Text Service: Relavis Internet:

Press Contact:

Heather Teicher Marketing Manager 212-995-2900

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