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Michael Jackson Fan Club First to Use OTI, P-Card and Mega-Access
Smart Card Solution
Initial Order Surpasses US$1 Million
ROSH PINA, ISRAEL and FRANKFURT, GERMANY (ots) - OTI (Neuer Markt: OT5), P-Card System and Mega-Access today announced the launch of the Michael Jackson Fan Card, the first card in a series of cards based on OTI, P-Card and Mega-Access's smart card solution for identification, payment and loyalty. OTI, a global provider of microprocessor-based contactless smart card technology and product solutions, P-Card System, a provider of smart card-based payment systems and Mega-Access, a provider of on-line identification, loyalty and ticketing solutions, will deliver the first shipment of 250,000 cards from the end of July. Members of the Michael Jackson Fan Club, run by MJ Entertainment AG, can order the contactless multi-application smart card, which also serves as the club's membership card, from the official website. With the ability to download new applications to the card from the website as they become available, cardholders will be able to use the card for shopping and loyalty programs both online and in retail stores. "P-Card Systems is proud to announce the fan club for a worldwide celebrity - Michael Jackson - as the first customer to launch our flexible payment solution," said Angelika Wegner of P-Card. "Our program offers the highest level of security and flexibility for our customers. We expect to make new announcements in the near future regarding new participants in the program." "I am happy we could win a well-recognized name like Michael Jackson to prove that our concept to bridge the gap from the virtual to the real world will fill in the missing link in e-commerce today"
said Klaus Landefeld of Mega-Access. "The MJ Card will show that by
using a combination of both worlds every aspect, from flexibility to
cost, will be taken care of."
"The combined P-Card and Mega-Access solution is a perfect concept
for our technology," said Oded Bashan, Chairman, President & CEO of
OTI. "This is yet another example of our strategy of providing a
platform for initial applications with the capability to add
additional functionality over time in an economical way."
The partnership brings together OTI's patented contactless smart
card solutions, P-Card's patented system of marketing programs for
its issuer and acquirer base and Mega-Access's unique on-line
capabilities in identification, application and accounting services.
Each issuer can customize its own multi-application smart card from a
selection of identification, payment and loyalty applications, and
then issue their own branded cards to its venue customers. OTI,
P-Card and Mega-Access began their collaboration earlier this year,
and have been developing their joint solution since that time. In
addition to revenues received from product sales, OTI will earn
ongoing revenues by participating in the success of the programs
through transaction fees and revenues from technical support.
Established in 1990, OTI (On Track Innovations) designs and
develops contactless microprocessor based smart card technology to
address the needs of a wide variety of markets. Applications
developed by OTI include product solutions for mass transit, parking,
gas management systems, loyalty schemes, ID and secure campuses. OTI
has regional offices in the US, Europe, Asia Pacific, and Africa to
market and support its products. The company was awarded the
prestigious ESCAT Award for smart card innovation in both 1998 and
2000. Visit OTI on the Internet at www.oti.co.il.
About P-Card System GmbH
P-Card System was established in 1999 after having developed the
P-CARD System with EBS Electronic Banking System GmbH (established in
1989 and today a 100% subsidiary of P-CARD System). The P-CARD
System is a customer loyalty and payment smart card application
based on state-of-the-art technology, designed not to compete with
existing programs but leverage their synergies, and permits
individual development and rules for the participation in the
revenues. Visit P-CARD System on the Internet at
About Mega-Access GmbH
Mega Access was established in 2001 to provide a framework for a
number of on-line solution providers and provide a single point of
contact for the customer. Mega-Access provides card based on-line
identification, application, accounting and customer service
solutions, designed for an international market. Additional services
include call-center solutions, internet access services and marketing
concepts. Mega-Access has regional subsidiaries in Europe, the
Americas and Asia. Visit Mega-Access on the Internet at
ots Originaltext: OTI
Kirchhoff Consult AG
Tel. +49 69 7474 8615
Fax: +49 69 7474 8620