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Leader Floyd Landis and Team to Spread the Message of Better Hearing
Across the Country - and Beyond
Stäfa, Switzerland (ots) - On July 1, the Phonak Cycling Team will
set out to win the 3653.6 kilometer-long Tour de France, the world's
most prestigious and difficult cycling race. From the tip of
Strasbourg to the Champs- Élysées in Paris, the Phonak Cycling Team
will spread the message of better hearing across the country and -
through its worldwide audience - well beyond national borders. Phonak
has its attention particularly focused on previous Paris-Nice winner
Floyd Landis to demonstrate his abilities as Team Leader during the
race. The 30-year-old recently finished the Dauphiné Libéré, an
important training run for the Tour de France due to its similarity
to the Grande Boucle and achieved a second place in the time trial.
"In preparation for the Tour de France, Floyd Landis kept a highly
regimented cycling schedule with selective races and rigorous
training in the US over the past year," said General Team Manager
John Lelangue. "After obtaining three victories in four tours, Floyd
Landis is well positioned to win the competition."
"Together with thousands of fans around the globe, we look forward
to following the race results of the Phonak Cycling Team," said
Valentin Chapero, CEO of the Phonak Group. "During each stage of the
Tour de France, our ambassadors will deliver the important message of
better hearing worldwide. We wish them all the best."
Through its advanced hearing solutions, Phonak Hearing Systems
improves the hearing and communications abilities of millions,
thereby making a substantial improvement in their quality of life.
The international sport of cycling is a significant venue for raising
awareness of better hearing, since both cycling and hearing connect
people across borders.
More than 22 percent of the European adult population is hearing
impaired, yet only one in six people who would benefit from using a
hearing aid actually wear one. It is estimated that there are 28
million hearing impaired people in the USA, or one person out of ten.
In the developed world alone, the number of hearing-impaired people
will reach 215 million in 2015, whereas in developing countries the
number is twice as large.
The Phonak Group (SWX: PHBN), headquartered in Stäfa, Switzerland,
specializes in the design, development, production and global
distribution of technologically advanced wireless and hearing
systems. As one of the top technology companies in the industry
worldwide and with a global staff of over 3,400 employees, Phonak is
a major player in the hearing health care market. By combining its
expertise in hearing technology with a strong distribution network in
over 70 countries, Phonak, along with its customers and business
partners, contributes significantly to the quality of life of many
For more information, please visit www.phonak.com.
ots Originaltext: Phonak AG
Sponsoring & PR
Tel. +41 44 928 0671