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  • 15.05.2015 – 06:01

    Global Smartphone Sales of $96bn Set a New Q1 Record as 4G Ramps Up

    Nuremberg, Germany (ots/PRNewswire) - - In Q1 2015 global smartphone sales value was up +8 percent year-on-year. Sales of larger screen devices (5"+) continue to drive growth - Smartphone unit demand increased +7 percent year-on-year to 310m units, but a slowdown in demand in China and Developed Asia dragged down growth, from +19 percent year-on-year Q4 2014 - 4G is rapidly gaining share - surpassing 50 percent of the ...

  • 21.04.2015 – 20:30

    Three Quarters of Consumers Say Brands Have to Be Environmentally Responsible

    Nuremberg, Germany (ots/PRNewswire) - - Close to two thirds feel guilty when they do something that is not environmentally friendly. - The same number says they only buy products and services that appeal to their beliefs, values or ideals. With the 45th World Earth Day happening this week, GfK has published survey findings showing how important environmental values are ...

  • 30.03.2015 – 11:01

    Which Countries Are Top of the Cooking Charts?

    Nuremberg, Germany (ots/PRNewswire) - - Over half of people internationally say they cook purely for fun once a week or more. - Italy and South Africa lead on passion for food and cooking. - India and Ukraine top the chart for hours per week people spend cooking. France, Germany and Brazil trail in bottom five. GfK asked more than 27,000 people aged 15 or older across 22 countries about how many hours per week they spend ...

  • 27.03.2015 – 10:03

    'Leading Edge Consumers' Leaning Towards Connected Cars

    Nuremberg, Germany (ots/PRNewswire) - - 'Ultra safe' car concept most popular across all drivers, followed by 'data tracker' - a car that runs diagnostics, checks repair costs and automatically records accident data - Emergency braking, pre-incident preparation and sense & communicate key data are most appealing safety features - Leading edge consumers prefer 'in-car voice recognition', while general consumers go for ...

  • 02.03.2015 – 18:00

    GfK Forecasts 51 Million Wearables Bought Globally in 2015

    Nuremburg, Germany (ots/PRNewswire) - - 17.6 million smartwatches and health and fitness trackers (HFT) bought worldwide last year - HFT accounted for 77 percent of overall volume sold - GfK predicts smartwatch sales will overtake HFT sales in 2015 GfK's trends data shows that 13.5 million health and fitness trackers were sold globally last year, compared to 4.1 million smartwatches. With major companies expected to enter ...

  • 23.02.2015 – 11:55

    Shoppers Bringing Online Competition Inside Bricks-and-mortar Stores

    Nuremberg, Germany (ots/PRNewswire) - - Four in ten shoppers worldwide are using their mobile phones while shopping inside a store to compare prices - Four in ten are contacting friends or family for advice - Over a third take pictures of products they might buy Online shoppers are famous for having instant access to price comparisons at the very moment of making a ...

  • 05.01.2015 – 10:01

    Sleep Beats Healthy Eating and Exercise in People's Health Routines

    Nuremberg, Germany (ots/PRNewswire) - - Mexico and China have the highest number of consumers who claim to exercise on a regular basis to maintain their physical health - Over eight in ten Indonesians regularly get enough sleep to maintain their physical health - in contrast to just over half of Russians GfK asked consumers around the world what activities they ...

  • 13.11.2014 – 09:01

    Monitor 'Emotional Imprint' of Customer Experience to Better Manage Customer Loyalty, Says GfK

    Nuremberg, Germany (ots/PRNewswire) - GfK is promoting a major new approach that addresses the acknowledged gap between customer satisfaction and customer loyalty. Most companies know that satisfaction does not necessarily imply loyalty, which GfK has re-confirmed via a recent global R&D study that showed that the correlation between a company's level of customer ...

  • 12.11.2014 – 06:01

    Germany Knocks USA Off 'Best Nation' Top Spot After 5 Years

    London (ots/PRNewswire) - - Germany sees large gain in 'sports excellence', which helps in part to drive it to first place - USA is downgraded heavily by Russia and Egypt for role in global peace and security - Russia is only nation to suffer a precipitous global reputation drop; their score drop for "peace and security" is the largest for any single attribute After holding the number one place since 2009, the USA has ...