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SAF AG

EANS-Adhoc: SAF AG
Board of Directors of SAF AG has consensually agreed on the replacement of the Executive Management

  ad-hoc disclosure pursuant to section 15 of the WpHG transmitted by euro
  adhoc with the aim of a Europe-wide distribution. The issuer is solely
  responsible for the content of this announcement.
Replacement of Executive Management
28.02.2010
Tägerwilen/Switzerland, February 28, 2010. The Board of Directors of 
SAF Simulation, Analysis and Forecasting AG, which is listed in the 
Prime Standard of the Frankfurt Stock Exchange (ISIN CH0024848738), 
has consensually agreed on the replacement of the Executive 
Management. With effect of April 1, 2010, Udo Meyzis as Chief 
Executive Officer, Uwe Zachmann as Chief Technology Officer and 
Philipp Zielke as Chief Financial Officer shall take over the 
management of the Company. Thus, the development as independent 
Company as well as the coordination with the majority shareholder 
will be ensured.
Since 2007 Udo Meyzis has been responsible for sales at SAF and since
2009 he has been responsible for the US location as General Manager. 
As CEO he will be responsible for the strategic development of the 
Company, Partner Management, Services, Sales, Corporate 
Communications and SAF U.S.A.
Uwe Zachmann will be in charge of SAF´s overall product development 
and will bring his long-standing experience into SAF´s product 
development. Since August 1993 he has been working for SAP and lastly
as Vice President Development Trading Industries for the development 
of Supply Chain-, Merchandizing- and Multichannel solutions for 
retail and wholesale.
Philipp Zielke has been working for SAP since October 2003, in the 
very beginning as Assistant to the CFO. Later, as Director Corporate 
Development, he was entrusted with mergers and acquisitions which 
also included the friendly takeover of SAF. Besides Finance, Philipp 
Zielke will be responsible for Administration, Legal and Human 
Resources.
End of ad-hoc release
++++++++++++++++++++++++++++++
About SAF AG SAF Simulation, Analysis and Forecasting AG specializes 
in the development of automated ordering and forecasting software for
retailers and industrial manufacturers. SAF deploys the demand chain 
management approach, which controls replenishment planning based on 
consumer demand patterns. SAF software assists users to realize 
substantial cost savings and optimizes general logistics conditions 
through its simulation capabilities. As a result, significant 
competitive advantages are achieved along the entire value chain: 
lower inventories, improved product availability, and last, but not 
least, a higher level of customer satisfaction.
SAF AG was established in 1996 by Dr. Andreas von Beringe and Prof. 
Dr. Gerhard Arminger. SAF shares are listed at the official market 
(Prime Standard) at the Frankfurt Stock Exchange (FWB). SAP AG is 
major shareholder with approx. 70 percent of all outstanding shares. 
Today, the company employs approx. 100 people. Consolidated sales 
revenues for fiscal year 2008, were approx. 13.4 million EUR with 
consolidated profit of 2.1 million EUR according to IFRS statements. 
SAF´s products are distributed in many European countries as well as 
in the United States. The company is headquartered in Tägerwilen, 
Switzerland. SAF also has a subsidiary in the United States: SAF 
Simulation, Analysis and Forecasting U.S.A., Inc., Grapevine, Texas 
and in Slovakia, Bratislava: SAF Simulation, Analysis and Forecasting
Slovakia s.r.o. with the focus on Nearshore-Development.
Forward Looking Statements and Estimates This information contains 
forward looking statements based on assumptions and estimates of 
SAF's Management Board. Although we assume the expectations in these 
forward looking statements are realistic, we cannot guarantee they 
will prove to be correct. The assumptions may harbor risks and 
uncertainties that may cause the actual figures to differ 
considerably from the forward looking statements. Factors that may 
cause such discrepancies include, among other things, risks that are 
mentioned in the annual report 2008. SAF does not plan to update the 
forward looking statements, nor does it assume the obligation to do 
so.
end of announcement                               euro adhoc

Further inquiry note:

Astrid Strömer
+41 (0)71 666 79 48
astrid.stroemer@saf-ag.com

Branche: Software
ISIN: CH0024848738
WKN: A0JD78
Index: Prime All Share, Technology All Share
Börsen: Frankfurt / regulated dealing/prime standard
Berlin / free trade
Stuttgart / free trade
Düsseldorf / free trade
München / free trade

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