The International Bureau for Epilepsy

Excellence in Epilepsy Journalism Award

    Brussels (ots/PRNewswire) -

    - IBE and UCB Announce Winners of Award to Improve Understanding of  Epilepsy Around the World

    The International Bureau of Epilepsy and UCB are pleased to announce  the winners of the Excellence in Epilepsy Journalism Award 2009.

    To view the Multimedia News Release, please click: http://multivu.prnewswire.com/mnr/ucb/40532/

    The award, an initiative of the International Bureau for Epilepsy (IBE)  and biopharmaceutical company UCB, aims to increase awareness, improve  understanding, and encourage accurate reporting of epilepsy by inviting  journalists to submit stimulating, informed and compelling stories about  knowledge, data and real life experiences of people with epilepsy around  the world.

    Award judge Susanne Lund, Immediate Past President of the IBE, commented, "We received high calibre entries from 17 countries around the  world covering a range of topics including facts about epilepsy, new  developments in research, practical advice on travel as well as the stigma  and challenges people living with epilepsy face at home, in the workplace  and in the community.

    "These entries truly demonstrate how journalists can help to combat the  fear and ignorance about epilepsy and improve the lives for those living  with the condition."

    An independent seven member judging panel, consisting of media experts  and people with experience of epilepsy, was tasked with identifying  responsible, informed, original and stimulating stories on epilepsy. The  judges selected winners and a highly commended entrant in two categories -  print/online and broadcast.

    Winners

    The winner of the print/online category is Aliyah Baruchin for her  article Epilepsy in the African-American Community: Access Education and  Advocacy, published in EpilepsyUSA, Issue 4, 2008.

    "A well-written, easy to read article highlighting the challenges that  are often faced by the African-American community when trying to gain  access to appropriate epilepsy care - a topic that rarely gets the coverage  it deserves," said award judge Dr Mark Porter, GP, Broadcaster and Medical  Correspondent for The Times, UK.

    Television journalist and producer Miguel Angel Tobias was judged winner in the broadcast category for his program, Hora de Salud: Epilepsia  (Health Hour: Epilepsy), broadcast on Spain's Canal 9 TV.

    Member of the judging panel, Joachim Mueller-Jung, writer and journalist for Frankfurter Allgemeine Zeitung in Germany said, "The judges  felt this program had everything. It takes epilepsy to a broader audience  in a clear and comprehensive way with educational insights into epilepsy.  If programs like this were broadcast around the world, it would make a  meaningful impact."

    Highly Commended

    Australian journalist Julia Medew received a highly commended award for  her article Art Helps Lift the Veil on Epilepsy, published in The Age  newspaper. Her article, which reached more than one million readers, told  the story of a young woman's participation in a study examining the  influence of epilepsy on artistic expression.

    In the broadcast category, the judges highly commended Floriane Closuit  for her thought-provoking film - Par Surprise(s) (By Surprise) and its  powerful ability to humanise epilepsy.

    Special Mention

    A special mention was awarded to Majlinda Aliu for her compelling broadcast entry The Treatment of Epilepsy in Kosovo. According to award  judge Roger Sergel, Managing Editor, Health Coverage, ABC News, USA, the  film "is a gritty piece of journalism that gives us a window into a world  we seldom see while providing a stark illustration of the challenges facing  people with epilepsy in Kosovo."

    For more information on the award or to download a 2010 entry form  please visit: http://www.ibe-epilepsy.org/activities/excellence-in- journalism-award

    Notes to Editors

    The 'Excellence in Epilepsy' Journalism Award was open to consumer and  medical journalists from any country. The independent judging panel  considered 35 high quality entries from 17 countries.

@@start.t1@@      The international judging panel comprised the following judges:
      - Mr Robert Cole, Epilepsy Association of South Australia and the
         Northern Territory, Australia
      - Dr Carlos Acevedo, Vice-President of the International Bureau for
         Epilepsy Latin American Region and Editor, International Epilepsy News,
         Chile
      - Mr Joachim Mueller-Jung, Writer and Journalist, Frankfurter Allgemeine
         Zeitung, Germany
      - Ms Susanne Lund, Immediate Past President, International Bureau for
         Epilepsy, Sweden
      - Mr David Josephs, Epilepsy Advocate, UK
      - Dr Mark Porter, GP, Broadcaster and Medical Correspondent for The
         Times, UK
      - Mr Roger Sergel, Managing Editor, Health Coverage, ABC News, USA
      Entries were assessed on the following criteria:
      - Helps to increase the awareness and understanding of epilepsy
      - Gives a voice to people with epilepsy
      - Is conceptually or visually innovative and creative
      - Is well structured, well researched and compelling
      - Uses language responsibly when reporting or writing on epilepsy@@end@@

    The two award winners receive travel vouchers and are encouraged to use  their prize to defray travel costs related to further journalistic research  and publications about epilepsy.

    About the IBE

    Founded almost 50 years ago, the IBE is an organisation of laypersons  and professionals interested in the medical and non-medical aspects of  epilepsy. The IBE addresses such social problems as education, employment,  insurance, driving licence restrictions and public awareness, and supports  its members through a range of innovative and important initiatives aimed  at improving the quality of life of people with epilepsy and their families . http://www.ibe-epilepsy.org

    About UCB

    UCB, Brussels, Belgium is a biopharmaceutical company dedicated to the  research, development and commercialization of innovative medicines with a  focus on the fields of central nervous system and immunology disorders.

    Forward looking statement

    This press release contains forward-looking statements based on current  plans, estimates and beliefs of management. Such statements are subject to  risks and uncertainties that may cause actual results to be materially  different from those that may be implied by such forward-looking statements contained in this press release. Important factors that could result in such differences include: changes in general economic, business and competitive conditions, effects of future judicial decisions, changes in regulation,  exchange rate fluctuations and hiring and retention of its employees.

      Further information
      IBE
      Ann Little, Executive Director, IBE
      T +353-1-210-8850, ibedublin@eircom.net
      UCB
      Eimear O'Brien, Associate Director, Global CNS Communications UCB
      T +32-2-559-9271, Eimear.OBrien@ucb.com

ots Originaltext: The International Bureau for Epilepsy (IBE) and UCB
Im Internet recherchierbar: http://www.presseportal.ch

Contact:
Further information: IBE: Ann Little, Executive Director, IBE, T
+353-1-210-8850, ibedublin@eircom.net. UCB: Eimear O'Brien, Associate
Director, Global CNS Communications UCB, T +32-2-559-9271,
Eimear.OBrien@ucb.com



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