SinnerSchrader AG

EANS-News: SinnerSchrader back to double digit growth in the fourth quarter of 2011/2012
Figures for the whole financial year in line with the most recent forecast


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annual result


Hamburg, 18 October 2012 (euro adhoc) - With total revenue in the amount of more
than 9 million euros and EBITA in the range of 0.5 million euros, SinnerSchrader
made up ground in the fourth quarter of 2011/2012 (1 June to 31 August 2012)
after a difficult third quarter.

Revenue growth in the fourth quarter, in comparison to the same quarter in the
preceding year, was back in the double-digit range. With the SKODA decision in
favour of SinnerSchrader as a global digital lead agency, the SinnerSchrader
agency also asserted itself in the face of competition against national and
international rivals in the quarter of the report, and gained a significant new
customer. SinnerSchrader Mobile also contributed to the positive development of
business, with pleasing increases in revenue and more new customers, among
which mobilcom-debitel and Karstadt. spot-media won through in the face of
competition for a customer operating in the mineral oil industry.

The business development of spot-media, and the capacity adjustments
implemented in June that became necessary as a result of this development, had
a considerable, negative effect on the operating result (EBITA) of the quarter,
even if this result was again clearly positive.

There were also further operative losses in the adserving business. These
losses were due to the reorientation of the newtention Group, which was renamed
Next Audience, together with an enforced expansion of the sales and marketing
capacity. The reorientation resulted from the excessively weak development of
the retargeting business in the mementoo network, on the one hand, and new
market dynamics for advertisers in the field of audience management, on the
other hand. With the new business approach, Next Audience already gained
Bigpoint, one of the world's largest suppliers of online games, as a pilot
customer.

On the basis of the provisional, unaudited figures of the Consolidated
Financial Statements, net revenue for the 2011/2012 financial year was just
under 36 million euros, which corresponds to revenue growth of around 16 per
cent in comparison to the previous year. As already announced, SinnerSchrader
thus exceeds the original forecast of 35.5 million euros for the financial
year.

EBITA for the year as a whole is likely to amount to around 1.5 million euros,
and will hence be in the range of 1.3 million euros to 2.0 million euros, as
was recently expected. This weak operative result was mainly due to spot-
media's revenue shortfall and the restructuring measures that became necessary
as a result thereof. However, the reorganisation also saw Next Audience falling
short of its operative earnings targets for the financial year. Considerable
difficulties with a SinnerSchrader agency project in the first half of the
financial year prevented the off-setting of some of these losses in earnings.
By contrast, operative targets were achieved or exceeded in the media business,
in business with mobile applications, and for next commerce.

Depending on assessment issues which have at present not yet been conclusively
evaluated, net income is expected to be in the range of 0.1 million to 0.5
million euros.

The liquidity reserve amounted to 5.2 million euros on the balance sheet date
of 31 August 2012, thus falling short of the figure for the previous year by
just over 0.5 million euros, in spite of a weak result. On 31 August 2012,
there were 419 employees in the SinnerSchrader Group.

The final, audited Consolidated Financial Statements for 2011/2012 will be
published on 8 November 2012, together with a dividend announcement and a
forecast for the 2012/2013 financial year.


About SinnerSchrader

SinnerSchrader is one of Europe's leading digital agencies. It develops
interactive strategies, platforms and applications that create far-reaching
relationships between the consumer and brand. More than 400 people work for the
SinnerSchrader Group in Hamburg, Frankfurt, Munich, Berlin, Prague and Hanover
for customers including Allianz, SKODA, TUI, Tchibo, simyo, REWE, comdirect
bank, the PPR Group and Steigenberger. SinnerSchrader was founded in 1996 and
went public in 1999.

Contact for Press and Public Relations

Benjamin Nickel
Head of Corporate Communications
presse@sinnerschrader.com

Contact for Shareholder Information

Thomas Dyckhoff
Finance Director
ir@sinnerschrader.com

SinnerSchrader Aktiengesellschaft
Völckersstraße 38
22765 Hamburg
Germany
T. +49. 40. 39 88 55-0
F. +49. 40. 39 88 55-55


Further inquiry note:
Thomas Dyckhoff
CFO
Telefon: +49(0)40 398855-113
E-Mail: t.dyckhoff@sinnerschrader.de

end of announcement                               euro adhoc 
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company:     SinnerSchrader AG
             Völckersstraße 38
             D-22765 Hamburg
phone:       +49(0)40-398855-0
FAX:         +49(0)40-398855-55
mail:     info@sinnerschrader.de
WWW:      http://www.sinner-schrader.de
sector:      Software
ISIN:        DE0005141907
indexes:     CDAX, Prime All Share, Technology All Share
stockmarkets: free trade: Berlin, München, Hamburg, Düsseldorf, Stuttgart,
             regulated dealing/prime standard: Frankfurt 
language:   English
 

 

 



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