Atmel Corporation

Atmel's Proven GPS Single-chip Receiver ICs with Highest Navigation Accuracy Now Also Automotive Qualified

    Detroit (ots/PRNewswire) -

    Convergence Show 2008 -- Atmel(R) Corporation (Nasdaq: ATML) announced today the availability of two new automotive-grade GPS devices featuring excellent navigation performance. The new ICs ATR0630P1 and ATR0635P1 are based on Atmel's well-known and industry-proven standard GPS receiver devices  ATR0630 and ATR0635, which have shipped in their millions since 2005.  Measuring just 7 x 10 mm, they incorporate a complete GPS receiver. Their  small size, unsurpassed navigation accuracy and AEC-Q100 automotive quality  make the ATR0630P1 and ATR0635P1 a perfect option for automotive applications  such as In-Vehicle Navigation Systems (IVNS), telematics, fleet management,  dynamic car insurance fee systems, e.g., pay-as-drive, and after-market  navigation products.

    Like the well-known ATR0630 and ATR0635 devices, the new P1 versions boast maximum chipset integration, resulting in an excellent cost-performance ratio. Lower system costs are achieved thanks to not only a 45% reduction in footprint, a simplified board layout, minimal external component count, but also by reduced costs in purchasing, stocking, and mounting. The ATR0635P1's high sensitivity of -158 dBm allows weak-signal acquisition and tracking in urban canyons. This excellent tracking sensitivity is especially beneficial when using a dashboard antenna instead of an external one.

    Due to their full pin-to-pin and functional compatibility to the industrial-graded standard variants ATR0630 and ATR0635, the new P1 versions enable the re-use of existing designs.

    "Combining highest navigation accuracy with automotive quality, these single-chip GPS receivers perfectly meet the needs of our customers and enable them to address the steadily growing automobile navigation market", said Atmel's BU RF & Automotive Marketing Director, Matthias Kaestner. "The ATR0630P1 and ATR0635P1 are exciting GPS OEM solutions for next-generation navigation systems that require high performance, low power, and small size. Reliable operation without tracking interruptions using antennas inside of the car and under other difficult receiving conditions are possible with these automotive-qualified GPS ICs."

    Availability and Pricing

    Samples of the automotive-grade GPS receiver ICs ATR0630P1 and ATR0635P1 are available now in small-outline 7 x 10-mm 96-pin BGA packages. Pricing starts at US $13.00 for the ATR0630P1, and at US $15.00 for the ATR0635P1 for 10k-piece quantities each. A complete evaluation kit including ultra-small footprint sample designs, which dramatically shorten development cycle times, is also available.

      Footnote
      BGA = Ball Grid Array
      GPS = Global Positioning Systems
      OEM = Original Equipment Manufacturer
      PCB = Printed Circuit Board
      IVNS = In-Vehicle Navigation Systems

    About Atmel

    Atmel is a worldwide leader in the design and manufacture of microcontrollers, advanced logic, mixed-signal, nonvolatile memory and radio frequency (RF) components. Leveraging one of the industry's broadest intellectual property (IP) technology portfolios, Atmel is able to provide the electronics industry with complete system solutions focused on consumer, industrial, security, communications, computing and automotive markets.

    (C) 2008 Atmel Corporation. All Rights Reserved. Atmel(R), Atmel logo and combinations thereof, and others are registered trademarks, or trademarks of Atmel Corporation or its subsidiaries. Other terms and product names may be trademarks of others.

    Information

    Product information on Atmel's automotive-grade GPS receiver ICs ATR0630P1/ATR0635P1 may be retrieved at:

@@start.t1@@      http://www.atmel.com/dyn/products/product_card.asp?part_id=4250
      (ATR0630P1)
      http://www.atmel.com/dyn/products/product_card.asp?part_id=4417
      (ATR0635P1)
      Press Contacts
      Dr. Susanne van Clewe, Marcom Manager Communications and Automotive
         Products
      Tel: +49-7131-67-2081, Email: susanne.van-clewe@atmel.com
      Helen Perlegos, Public Relations
      Tel: +1-408-487-2963, Email: hperlegos@atmel.com@@end@@

    Web site: http://www.atmel.com

ots Originaltext: Atmel Corporation
Im Internet recherchierbar: http://www.presseportal.ch

Contact:
Dr. Susanne van Clewe, Marcom Manager Communications and Automotive
Products, +49-7131-67-2081, susanne.van-clewe@atmel.com, or Helen
Perlegos, Public Relations, +1-408-487-2963, hperlegos@atmel.com,
both of Atmel Corporation



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