Atmel Corporation

Atmel Joins MIPI Alliance

    Rousset, France (ots/PRNewswire) -

    - Reinforces Corporate Commitment to Open Standards

    Atmel(R) Corporation (Nasdaq: ATML), a global leader in the development  and fabrication of advanced semiconductor solutions, announced today that it  has joined the MIPI(TM) (Mobile Industry Processor Interface) Alliance as an  Adopter Member. The MIPI Alliance is an association of electronics industry  leaders whose objective is to simplify the design and implementation of  hardware and software for mobile devices by driving consistency in processor and peripheral interfaces, thereby promoting reuse and compatibility. Adopter Member status enables Atmel to use MIPI specifications to develop  MIPI-compliant products.

    "As a microcontroller supplier, Atmel is strongly committed to open standards like those promoted by the MIPI Alliance. For us, they simplify the task of designing inherently complex products and for our customers they simplify the task of using our devices in mobile applications," commented Alfredo Vadillo, Atmel's Product Director for 32-bit Microcontrollers. "Additionally, conformance to these standards will help to ensure the inter-operability in mobile applications of our analog companion chips for both power and battery management, and high-end audio and video."

    About The MIPI Alliance

    The Mobile Industry Processor Interface (MIPI) Alliance is a collaboration of mobile industry leaders with the objective to define and promote open standards for interfaces to mobile application processors. Through these open standards, the MIPI Alliance intends to speed deployment of new services to mobile users by establishing specifications for standard hardware and software interfaces to mobile application processors and encouraging the adoption of those standards throughout the industry value chain. The MIPI Alliance is intended to complement existing standards bodies with a focus on microprocessors, peripherals and software interfaces.

    About Atmel

    Atmel is a worldwide leader in the design and manufacture of microcontrollers, advanced logic, mixed-signal, nonvolatile memory and radio frequency (RF) components. Leveraging one of the industry's broadest intellectual property (IP) technology portfolios, Atmel is able to provide the electronics industry with complete system solutions. Focused on consumer, industrial, security, communications, computing and automotive markets, Atmel ICs can be found Everywhere You Are(R).

    NOTE: Atmel(R), logo and combinations thereof, Everywhere You Are(R) and others, are registered trademarks or trademarks of Atmel Corporation or its subsidiaries. MIPI(TM) and its logo are licensed trademarks of MIPI Inc., in the US and other jurisdictions. Other terms and product names may be trademarks of others.

    Information:

    More information about the MIPI Alliance can be obtained at: http://www.mipi.org/ . Atmel's microcontroller and analog companion product information may be retrieved at: http://www.atmel.com/products/product_selector.asp .

      Press Contacts:
      Peter Bishop, Communications Manager, Atmel Rousset
      Phone: +33-0-4-42-53-61-50, Email: peter.bishop@rfo.atmel.com
      Helen Perlegos, Public Relations - USA and Asia Pacific Rim
      Phone: +1-408-487-2963, Email: hperlegos@atmel.com
      Veronique Sablereau, Corporate Communications Manager - Europe
      Phone: +33-1-30-60-70-68, Fax: +49-71-31-67-24-23
      Email: veronique.sablereau@atmel.com
      Web site: http://www.atmel.com
                      http://www.mipi.org

ots Originaltext: Atmel Corporation
Im Internet recherchierbar: http://www.presseportal.ch

Contact:
Peter Bishop, Communications Manager of Atmel Rousset,
+33-0-4-42-53-61-50, or peter.bishop@rfo.atmel.com, or Helen
Perlegos, Public Relations - USA and Asia Pacific Rim,
+1-408-487-2963, or hperlegos@atmel.com, or Veronique Sablereau,
Corporate Communications Manager - Europe, +33-1-30-60-70-68, or fax,
+49-71-31-67-24-23, or veronique.sablereau@atmel.com, all of Atmel



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