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Prionics AG

Beefing traceability up Prionics closes gap in consumer protection

Zurich (ots)  - The world leader in prion diagnostics has landed
another coup in the fight against animal diseases and consumer
protection. Prionics AG will be promoting the use of the innovative
diagnostic ear tag TypiFix™, which combines individual livestock
identification with tissue sampling.
"The special mummification technique of TypiFix™ allows it to
easily trace back from the fork to the farm", says Prof. Dr. med.
Vet. Gottfried Brem, inventor of TypiFix™. With a TypiFix™
sample, it is possible to perform various diagnostic tests, such as
detecting viral diseases.
Another application for the innovative system is in animal
breeding. If a farmer identifies animals with genetic defects early,
they can be excluded from breeding. "There are various potential
applications for TypiFix™. This makes the system so attractive.
The product fills an important gap in consumer protection by
combining traceability and diagnostics", says Dr. Bruno Oesch,
chairman of Prionics. TypiFix™ has proven successful in different
pilot studies with governments in Europe and livestock producers in
the USA. Prionics believes that this diagnostic ear tag will
establish itself as an international standard.
Prionics sells and distributes TypiFix™ over IDnostics AG, a
separate business unit, established primarily to market this product.
Prionics holds a majority-interest in IDnostics.
About TypiFix™
The award winning diagnostic ear tag extracts a tissue sample just
when identifying the animal with the ear tag. The ear tissue is
conserved at extraction and the farmer can send it to the laboratory
for analysis easily and cost effective by mail. The particular
mummification technique ensures that a TypiFix™ sample can be
stored at room temperature for years. The sample is suited for
diagnostic tests as well as for DNA analysis. The extraction of a
tissue sample, which contains an animal's DNA, makes the system
tamper-proof.
About Prionics
The world market leader for rapid mad cow testing was founded in
1997 as a spin-off from the University of Zurich. Prionics carries
out research and development in diagnostics for prion diseases (such
as BSE) and other zoonotic diseases. The recipient of the Swiss
Economic Award 2002 as "Company of the year" and winner of the
European Biotech Award 2004 for Excellence in Biotech Business;
Prionics is driving its business through a combination of outstanding
research, high-quality products and novel marketing concepts.
For more information please visit www.prionics.com, www.idnostics.com

Contact:

Stephanie Musshafen
Director of Corporate Communications
Tel.: +41/44/200'20'95
Email: press.relations@prionics.ch

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