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Top brands gather to debate the point of corporate responsibility
London (ots) - Leading brands and companies will gather at the annual Ethical Corporation conference on May 11-12 in London to debate both the business case and the overall point of corporate responsibility.
Among the firms and commentators debating the role of companies in society and the business case for corporate responsibility are some of the world's biggest firms and brands.
These include the CEO of The Timberland Corporation, and senior executives from McDonald's, Siemens, The Gap, BSkyB, BP, Shell, Coca-Cola, Levi Strauss, Vodafone, Hewlett-Packard, HypoVereinsBank, Westpac Banking Corporation and many others.
Also debating "What's the point of Corporate Responsibility", will be the business editors of both the Economist and The Times newspapers on a lively panel debate at the conference, which aims to add some rigour to the discussion about how far firms should go with responsibility initiatives.
The conference, which has been running now for three years, is known as the largest in Europe and attracts several hundred business executives and managers every year.
On May 11, the event will debate both the risks and opportunities major brands are facing up to as government and civil society interest in their behaviour shows no sign of slacking off. Among the issues debated is that of human rights risk and how firms can use responsibility initiatives to achieve long-term commercial and reputational goals.
"This leading conference aims to really add some intellectual rigour to the often fuzzy debate around corporate responsibility", said Ethical Corporation magazine editor Tobias Webb.
The full conference website is online at this link: http://www.ethicalcorp.com/europe2004
This information is provided by RNS The company news service from the London Stock Exchange
ots Originaltext: Ethical Corporation
Ethical Corporation magazine