Brown & Williamson Tobacco Corporation

Will Your City Be Home to America's Best Mix DJ? - This Weekend 11 City Champions Scratch for the KOOL MIXX DJ National Title

CHICAGO, IL (ots) - 11 cities, 11 champions, 2 returning champs. This weekend they've all converged on Chicago to battle for the title of national champion in the sixth KOOL MIXX DJ National Championships. Each city champ was named king of his DJ domain in fierce city competitions to advance to the national finals. City winners impressed tough judges and even tougher crowds with their amazing mixing skills. They made it to Chicago by beating their city's best rival DJs in a series of highly competitive preliminaries and incredible city finals. In addition to the 11 city finalists, returning KOOL MIXX champions DJ Precision (2000) and DJ Klever (2001, 2002) will compete in the semi-finals on Friday, July 11th in Chicago at the Subterranean, 2011 W. North Avenue. A panel of music industry and DJ professionals will judge the competitors. They will be scored on creativity and originality, scratching, beat juggling, performance and crowd response. Doors open at 9:00 p.m. Radio personality Pharris Thomas will host the event. The top 6 DJs from the semi-finals will advance to the national finals on Saturday, July 12th at the Vic Theatre, 3145 North Sheffield. Hip Hop legend Doug E. Fresh will handle the MC duties. The final battle will also feature a highly anticipated performance from a crowd favorite, hip-hop's prince poet Common. Doors open at 9:00 p.m. The KOOL MIXX DJ champion will receive $5,000. The runner-up will receive $2,500 with the remaining semi-finalists receiving $1,000. Each of the city finalists received $2,500 for winning the city crown. Brown & Williamson, which made a $500 donation to each city finalist's favorite charity, will make a $2,500 donation to the KOOL MIXX champion's favorite charity. KOOL MIXX 2003 has featured appearances and performances by some of today's hottest artists, DJs and on-air radio personalities, including Ludacris, Gang Starr, Brand Nubians, Mr. Cheeks, Busta Rhyme, Fat Joe, De La Soul, Common, Mobb Deep, Doug E. Fresh, Kay Slay, Big Von, AJ Calloway, Pharris Thomas, Bushman, Charlie Chan and many more. Finishing up its sixth year, the highly successful KOOL MIXX National DJ Competition expanded to 14 cities in 2003, including 2 showcase cities. Consistent with Brown & Williamson's policy of directing its marketing programs only to adult consumers, this event is for adults only. Below is a list of the KOOL MIXX 2003 city champions and the charities they support through donations from Brown & Williamson. KOOL MIXX DJ CITY CHAMPIONS City Name DJ Name Charity Chicago Gonzalo Ultreras Keyco Habitat For Humanity New York Mike Weinstein I-Emerge Miracle Makers DC Eric Jao Enferno United Way Cleveland Drew Kut Nyce United Negro College Fund Detroit Leonard Adams Lenn Swann Detroit Center for Hispanic Development St. Louis Donald Hines D Fly D Ex Blacks Assisting Blacks Against AIDS Atlanta Lord Aswad DJ Lord Atlanta Community Food Bank New Orleans Roger Dickerson Raj Smoove 100 Black Men Miami Jamie Keogh Immortal Inner City Dance Company LA Racky Aujero Rocky Rock Jam Master J. Foundation San Fran Marc Bayangos Mr. B Jam Master J. Foundation ots Originaltext: Brown & Williamson Tobacco Corporation Internet: Contact: Steve Kottak Company: Brown & Williamson Phone: +1/502-568-7193 Contact: Brian Stevenson Company: MediAAH! Phone: +1/973-748-4060 Email:

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