Goldbach Group AG

EANS-Adhoc: Goldbach Group AG
Goldbach Group grows in the Adriatic region


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29.05.2012

Ad hoc press release


Further expansion of the European network:
Goldbach Group grows in the Adriatic region

Kusnacht-Zurich, May 29th, 2012. Through cooperation with the Pristop Group, the
largest advertising company in Slovenia and one of the leading players in
Southeastern Europe, the Goldbach Group is further expanding its European
network for interactive communications and marketing solutions, social media and
search marketing. The takeover of Renderspace, the market-leading digital agency
and Pristop subsidiary, makes Goldbach Audience, after Goldbach Interactive, one
of the leading market partners in the Adriatic Region. In the future, the
Goldbach Group will hold a 51% stake in the share capital of Goldbach Adriatic,
while Pristop will hold 49%.

Two of the Goldbach Group's business lines, Goldbach Audience and Goldbach
Interactive, are now active in Southern European region as Goldbach Adriatic.
"Here too the online and mobile channels are growing increasingly important and
there is great demand for integrated online marketing, particularly in the
tourism sector," according to Bramwell Kaltenrieder, Chief Strategy Officer at
Goldbach Interactive, who is jointly in charge of the expansion.

Goldbach Adriatic offers the complete range of Goldbach Interactive and Audience
services for the conception and execution of online campaigns, social media,
search machine marketing, mobile solutions, websites and e-commerce solutions.
"This comprehensive service and technology range enhances direct access to
advertising clients," Klaus Kappeler, CEO Goldbach Group explains, "and it
enables us to further extend the Goldbach Group's value creation chain." 

All 37 Renderspace staff members will continue to be employed at the company's
Ljubljana office in Slovenia. Goldbach will profit from a know-how transfer in
the field of marketing intelligence, a Renderspace speciality. Goldbach
Interactive's unique combination of skills, consisting of creation, online media
and technology, enables Renderspace to upgrade its range of services with
performance marketing.


Further inquiry note:
Paul Riesen, Germaine Mueller
Tel.    +41 44 914 91 00
Mobile: +41 79 688 24 74
germaine.mueller@goldbachgroup.com
paul.riesen@goldbachgroup.com

end of announcement                               euro adhoc 
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issuer:      Goldbach Group AG
             Seestrasse 39
             CH-8700 Küsnacht
phone:       +41 44 914 91 00
FAX:         +41 44 914 93 60
mail:     info@goldbachgroup.ch
WWW:      www.goldbachgroup.ch
sector:      Media
ISIN:        CH0004870942
indexes:     SPI, SPIEX
stockmarkets: Main Standard: SIX Swiss Exchange 
language:   English
 

 

 



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