Goldbach Group AG

EANS-Adhoc: Goldbach Group AG
Provisional net turnover figures for the year 2011 (with document)

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18.01.2012

Ad hoc press release

Provisional net turnover figures for the year 2011:
Goldbach Group: Significant turnover increase in a challenging market
environment

CHF 446 million in turnover - 36% turnover increase - high demand for TV
advertising, weakening in the online business - international business generates
13% of turnover 

Kusnacht, January 18th, 2012. Goldbach Group, the leader in the German-speaking
region, in Southeastern and Eastern Europe, as well as in Russia, in the
marketing of private electronic, mobile and interactive media and online
marketing, has recorded a provisional net turnover of CHF 446 million (prior
year CHF 327 million) for the 2011 business year. This corresponds to a 36%
growth in turnover, which was achieved purely organically. 

Net turnover in the business line Goldbach Media increased significantly by 62%.
In Switzerland, significant new mandates impacted turnover in 2011 in the
business line for the marketing of advertising time on private radio and
television. However, the existing portfolio also grew significantly by around
20%. Turnover decreased by 15% in the business line Goldbach Audience, in which
the sale of online advertising in Switzerland, Austria and the Southeastern and
Eastern European regions are grouped. More than a third of the drop in turnover
is attributable to exchange rate effects. Net turnover for the business line
Goldbach Interactive increased by 5%. Conceptual, design and technological
services for interactive communication and marketing solutions for the Internet
and mobile end devices are provided by the Goldbach Group's youngest business
line, primarily in Switzerland. Since mid-2011, Goldbach Interactive is also
active in Austria with its extended value creation chain in the online sector;
it expanded into Poland in the third quarter.

The business line Goldbach Media contributed 76% of the total net turnover,
while 15% was generated by Goldbach Audience and 9% by Goldbach Interactive
respectively. Due to the strong growth of TV in Switzerland and the negative
currency effects, the turnover share of the international business was 13%
(prior year 21%). 

The definite turnover and EBIT figures will be published on March, 6th 2012.

"In an economically challenging market environment, the advertising industry
increases its use of classic television and radio advertising for brand
positioning," stated Klaus Kappeler, CEO of the Goldbach Group. "Target
group-focused online marketing and individual performance marketing should again
profit from higher budgets in a rising economic cycle when it comes to the
competition for market share."

Attachments with Announcement:
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http://resources.euroadhoc.com/us/0BAfED3Y

Further inquiry note:
Germaine Mueller
Tel.    +41 44 914 91 00
germaine.mueller@goldbachgroup.com

end of announcement                               euro adhoc 
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Attachments with Announcement:
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http://resources.euroadhoc.com/us/0BAfED3Y


issuer:      Goldbach Group AG
             Seestrasse 39
             CH-8700 Küsnacht
phone:       +41 44 914 91 00
FAX:         +41 44 914 93 60
mail:     info@goldbachgroup.ch
WWW:      www.goldbachgroup.ch
sector:      Media
ISIN:        CH0004870942
indexes:     SPI, SPIEX
stockmarkets: Main Standard: SIX Swiss Exchange 
language:   English
 



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